Florsheim

  • ROLE
  • UX/UI Design
    Development
  • TECHNOLOGY
  • Shopify
  • VERTICALS
  • Fashion
  • ROLE
  • UX/UI Design
    Development
  • TECHNOLOGY
  • Shopify
  • VERTICALS
  • Fashion

Brand Overview

Revolutionary, innovative and an early example of brand-building, that's The Florsheim Shoe, a US company founded in 1892. Owners of a classic style, high quality workmanship and a reputation for being at the forefront of the newest trends. From the material selection to stitching, the special attention to the smallest details is their added value.

Requirements

With presence all over the world, they reached us to launch their website in Republica Dominicana. Starting with the international store they’ve already owned, we were in charge of cloning that website, improving the user experience and adapting it to the parameters of Dominican Republic.

Solution

Innovate’s team re-designed Florsheim’s website, maintaining the idea of the original site, to give the brand’s users a more intuitive shopping experience.